ABOUT THE REDLINE

@The_redline is the debut as an artist of the photographer and filmmaker Alejandro Áboli. This project was born in May 2015 from the artist’s desire of showing a complete different way of looking at the world. Ever since, Alejandro has been focusing on The RedLine wandering around the cities he has lived on – Madrid, London and New York – to create unified and related bodies of work. Influenced by Pablo Picasso and Dalí paintings, Áboli’s goal is to interpret surrealism and abstract expressionism into his photos – reality and fiction are woven together.

In his new work, Áboli chose a palette of bright blue and soft pink inspired by the city that saw his birth, Madrid, and the island where he spent a lot of his best memories, Ibiza. As blue as Madrid sky and as pink as Ibiza sunset, Áboli’s photos are perched between actual and fantasy, depicting his personal stories. The Redline photos arrest the viewer’s eye with humor, however, each image relates a contemporary theme, creating a comfortable ambiguity between nowadays and fantasy.

Sensitive to the subtle changes throughout his work, the role images are constantly evolving while keeping the same essence – both real world and minimalism have a place on his photos. Inspired by the classic movie Attack of the 50 Ft. Woman, Áboli wanted to pay tribute to women and their power in our society creating 50 Ft. Woman serie, an ode to all these women capable of conquering the world. He introduced a naked woman who has to fight to make her own space at the metropolis, just as a dissonance between the life imposed by society and the life that is desired. Three cities, three lights: Blue Madrid, black & white NYC and pink LA. Besides that, Red Power photo is a eulogy to all these women who face the world with a red lipstick as their best weapon, a weapon which make them stronger and self-confident in a society traditionally dominated by men. The red lipstick also emphasize the importance of their words, framing their mouth in one of the most intense colors – red. The RedLine does not represent life as you know it, but life as you dream it.

Alejandro Áboli
2018